Cupcake Identity

Client: Lola's Cupcakery

All the cupcakes created at Lola’s Cupcakery are lovingly hand-made from scratch every day. Using only the highest quality, fresh, seasonal and local ingredients, the chefs are committed to developing new and exciting flavor profiles starting with the cake all the way to the frosting.

Among their decadent offerings are The Canadian Maple Fudge CupCake, The Mojito CupCake and The Chocolate Fudge Brownie CupCake. We had the privilege of creating Lola’s identity, business cards, store and vehicle signage, menu design, package design and web presence.

Our identity was good enough to eat. Each tasty treat was topped with a chocolate logo made by pouring red-dyed melted chocolate into a mold. This not only provided a dessert after the dessert, but further branded Lola’s Cupcakery in the hearts and minds of its ravenous customers.